What we fetch
01A single public landing-page URL
The Worker fetches HTML with SSRF protections (no private networks, credentials, or non-http(s) schemes). Client-rendered apps may under-report if critical copy is not in the initial HTML.
Dimension weights
02Six conversion pillars, each weighted
| Dimension | Weight |
|---|---|
| Headline outcome clarity | 15% |
| Audience specificity | 10% |
| Value proposition | 12% |
| CTA clarity & visibility | 15% |
| Offer comprehension | 10% |
| Social proof | 10% |
| Objection handling | 8% |
| Page hierarchy | 8% |
| Form friction | 7% |
| Mobile experience | 5% |
| Pricing / commitment clarity | 5% |
| Message match (traffic source) | 5% |
Progressive reveal
03From free to unlocked
- Submit URL and conversion context.
- See overall score and dimension scores free.
- See top three opportunities free.
- Unlock full evidence and markdown with email.
- Continue in Agent, Conversion Optimization service, or related tools.
What we never claim
04Explicit limits
- Your actual conversion rate or revenue loss without traffic/value inputs.
- Heatmaps, session replays, or CRM funnel drop-offs.
- Full multi-step checkout or app-only flows.
- Field Core Web Vitals from HTML alone.